WHAT IS THE DIFFERENTIATION BETWEEN MARKETING AND SALES? - Lingam Says

MARKETING

     Marketing distinguishes something about your product before sales. Sales is only selling process. Both are not same but they are related. If you want to know about it,this article is for you.

   Marketing is the strategy doing before sales. Marketing is not selling anything. It is creating awareness or giving a description to your customers about a product or service that you are going to sell. Know it first.

   Strategy like branding, advertising or denoting value of your product or services to your customers. Saying something about a real thing of your product or services to stranger customers. That also maybe about quality, durability, pricing, comparison between your competitor's product and also how your products or services going to improve your customer's lifestyle or business.

   Testimonial proofs and feed backs given by your previous customers about your business. From this your new customers can collect data and get awareness about your product or service.

   In a simple sentence, It is all about giving proof or showing your products value to your new customers before they getting into make a purchase from you.

   Marketing creates trust about your product and converts a stranger into customer for your business. It also brings new customers and make sales easy.

SALES

               It is just selling. Committed customers exchanging money for goods or service. After getting awareness about your product or services sales will be made easy. There is no need to describe your business in brief. Because they are having some knowledge about it already.

               When you have done your in right procedure, It makes sales simple. Now you can sell anything easily. If you try to make a sales without marketing, there will be a rejection due to lack of knowledge about your business.

             In my sight, it is better to do marketing before getting into sales. If you want to know in brief or having any other related questions, Feel free to ask me in the comment box.